Can Marketing Save the Planet? with Paul part 2

Here is part two of Paul’s interview on the Can marketing Save the Planet? podcast with Gemma Butler and Michelle Carvill.

Part one ended with a cliff-hanger: Can you really measure purpose?

Part two explores this question and adjacent topics such as the end of business as usual; the most important stories for marketers in 2023; and the radical opportunities of seeing communities where others only see markets.

You can listen to part two here.